hadia ghaleb's store

Faculty of Fine Arts, Alexandria University in Alexandria

Idea projektu

After years spent observing the growingfashion gap in the swimmingwear market between veiled and un veiled womenwith their????????? different designs , hadia has innovated an empowering swimwear line for all woman

Popis projektu

This project presents a complete interior design proposal for a commercial space inspired by Hadia Ghaleb’s brand identity. The design integrates the brand’s vibrant personality, bold color palettes, and fluid aesthetics into an immersive spatial experience that reflects fashion, movement, and modern luxury.

1. Concept Development

Establishing a design concept driven by octopus forms, bubbles, and fluid organic curves.

Translating brand values—femininity, empowerment, and playfulness—into a physical environment.

Creating a moodboard, color palette, and visual language consistent with Hadia Ghaleb’s brand.

2. Site Analysis

Studying the site conditions in El Gouna – Red Sea.

Understanding circulation, climate impact, zoning requirements, and user behavior to guide the design decisions.

3. Spatial Zoning & Functional Layout

Preparing zoning diagrams and bubble charts to organize:

Reception and display zones

Lounge and seating areas

Fitting rooms

Interactive brand installations

Circulation paths

Designing a floor plan at appropriate scale that optimizes flow and supports the customer journey.

4. 3D Visualization & Form Development

Creating 3D isometric studies to visualize volumes, curves, and key elements.

Developing sculptural forms inspired by bubbles and sea life to enhance user engagement.

Integrating lighting features that highlight materials and create a dynamic atmosphere.

5. Material Selection & Mood Creation

Selecting materials such as:

Acrylic

Metallic finishes

Glass

Pastel gradients

Reflective surfaces

Ensuring materials enhance the underwater-inspired aesthetic and brand mood.

Technické informace

3. Structural & Interior Elements

Walls:

Gypsum board partitions with concealed framing

Some walls reinforced for mounted displays

Flooring:

Epoxy resin floor with gradient finish

Anti-slip coating in high-traffic areas

Ceiling:

Suspended gypsum ceiling

Integrated lighting channels

Feature sculptural ceiling installations

4. Materials & Finishes

Primary Materials:

High-gloss acrylic (transparent and tinted)

Metallic chrome-coated steel

Curved glass panels

Fabric-wrapped acoustic panels

Finish Palette:

Pastel gradients (pink–blue–purple)

Pearlescent surfaces

Matte white and metallic accents

Furniture:

Custom organic-shaped seating

CNC-cut display units

Upholstery in gradient velvet or synthetic leather